Penvertising is a marketing word coined by yours truly which is the act of advertising with imprinted pens.
The really is an art and science in marketing with imprinted products and pens especially. Much goes into the act of writing ad copy for your pen, how much copy to use, what copy to use and even the layout of your pen, the colors of your pen and so much more.
If you want to know more about penvertising, please contact me at my contact page on my site: www.terscott.com.
Make it a great day!
Ter
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